Keynote Speaker is one of the most misunderstood in the meetings industry. Many people confuse Keynote Speakers in India and abroad with motivational speaker, inspirational speaker, plenary speaker, breakout speaker, industry expert, etc. Any of the above speakers could actually be a keynote speaker, but most professional speakers are not actual keynote speakers and most keynote speakers can’t or don’t do all the rest.
Keynote Speakers in India and abroad should be able to capture the essence of the client meeting and be able to highlight it to the audience in a short period of time. In order to capture this essence, the keynote speaker should be willing to spend the time researching the client industry, issues, and audience. A keynote usually establishes a main underlying theme. In corporate and commercial settings, greater importance is attached to the delivery of a keynote speech.
A good keynote speaker, to quote communications expert Nick Morgan,“tells the audience something it doesn’t know or hasn’t thought about in precisely that way. A good keynote speaker changes the world by changing the audience in front of him or her.”
A keynote speaker may use humor, audience participation, show funny clips, or even sing. No matter, what tactic a speaker employs, the job is to weave the keynote message into the program in a memorable and fun way. A keynote speaker may work independently, be represented by a speakers’ bureau.
